Moonpull pages and articles on affiliates
Technology impact on affiliate performance over Black Friday: Admin Insights from the Moonpull1000 For many publishers, networks and indeed advertisers in ecommerce, Black Friday weekend is the peak trading period for the whole year. Sarah Beeskow-Blay of Silverbean was one of the first to report initial results in Linkedin with strong figures. Online sales wereRead More »Did Black Friday Disappoint?
Admin We take a look at cookie consent and what it means for the average publisher using affiliate tracking. We All Know What Cookies Are Everyone knows what cookies are - or think they do. Put simply a cookie is an alphanumeric file stored on a user’s device to identify them and their onlineRead More »Affiliate Guide to Cookie Compliance
Control Your Affiliate Tracking Part Of the series of articles on the tracking conversation part four There is one ever-present topic within every conversation between affiliate marketers serious about improving their performance: the tracking conversation. This article continues the conversation and lays out the specific issues for affiliate publishers. Read More »Control Your Affiliate Tracking
Affiliate Huddle 2022 Steve Brown's Presentation At the 2022 Affiliate Huddle in Brighton, as the 'Innovation Spot', Steve highlighted the issues that have come to light during over a year's analysis of multiple advertisers and affiliate networks. Moonpull analysis across hundreds of user journeys has been designed to identify where issuesRead More »Affiliate Huddle
The Tracking Conversation First in the series of articles on the tracking conversation part one There is one ever-present topic within every conversation between affiliate marketers serious about improving their performance: the tracking conversation. It is not just the leading issue today, it’s been there since the very start ofRead More »The Tracking Conversation