Moonpull Quick Submit
Moonpull quick submit capability enables users to audit affiliate links in a simple copy and paste without the need to upload data via csv.
tracking
Moonpull website pages and articles on issues around affiliate network and SaaS platform tracking. Moonpull is intended to provide independent clarification of any tracking issues.
Did Black Friday Disappoint?
Technology impact on affiliate performance over Black Friday: Admin Insights from the Moonpull1000 For many publishers, networks and indeed advertisers in ecommerce, Black Friday weekend is the peak trading period for the whole year. Sarah Beeskow-Blay of Silverbean was one of the first to report initial results in Linkedin with strong figures. Online sales wereRead More »Did Black Friday Disappoint?
The Affiliate Handover
Outline of the journey from the publisher’s site to the advertiser’s landing page – what we term the ‘affiliate handover’.
Reading Affiliate Cookies
Admin Little Known Fact on Affiliate Cookies Cookies weren’t a part of the very earliest affiliate activity in the Prodigy network and Tobin’s PC Flowers & Gifts, which used tracking invented by Tobin. In 1994, Lou Montulli, a Netscape programmer created the cookie. Initially this was simply for checking whether visitors to the Netscape WebRead More »Reading Affiliate Cookies
Cookies and Affiliate Tracking
Exploring the how browsers and operating systems deal with affiliate tracking cookies following implementation of GDPR, CCPA and browser privacy changes.
How to Find Missing Commission
Staying in control of which advertisers to promote - from a publisher's perspective Admin If you’ve been involved in the affiliate world for a while, you’ll have heard the figure quoted that 5% to 10% of affiliate links don’t track. Translated, that means for most affiliates, something up to 10% of missing commission - andRead More »How to Find Missing Commission
Control Your Affiliate Tracking
Control Your Affiliate Tracking Part Of the series of articles on The tracking conversation:4 part four There is one ever-present topic within every conversation between affiliate marketers serious about improving their performance: the tracking conversation. This article continues the conversation and lays out the specific issues for affiliate publishers. PublishersRead More »Control Your Affiliate Tracking
Consent Platforms
Steven Brown continues The Tracking Conversation and highlights when it is time to address issues
When to Appraise Tracking
Steven Brown continues The Tracking Conversation and highlights when it is time to address issues
The Tracking Conversation
A series of articles around issues around affiliate tracking integration and how it impacts the trust and effectiveness of the industry