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“… Perfect tracking. It’s been the holy grail for affiliate networks since their inception. It seems close, but then becomes further away again…”

Steven Brown

Chief Executive, 20 years in affiliate industry
The Tracking Conversation Linkedin

James Breckenridge

“… Technology platforms. One might think they would make tracking more reliable, but the combination of genuine improvement and self-interest makes good tracking harder to achieve…”

JAMES BRECKENRIDGE

Advisor, 18 years in affiliate industry
The Tracking Conversation Linkedin

 
Lorena Brazil

“… Having the relevant data is important, knowing how to extract useful and actionable intelligence from it makes the difference…”

Lorena Brazil

Client Services Manager
The Tracking Conversation Linkedin

Chris Tradgett

“… Effective tracking has been an issue for all my nearly 20 years in and around the affiliate industry. Throwing a light and clarifying the more hidden moving parts is increasingly important…”

Chris Tradgett

Advisor, 19 years in affiliate industry
PMA Board member 
The Tracking Conversation Linkedin

 
THE MOONPULL HEADLINE

Moonpull’s automated analytics are finding significant proportions of links have tracking limitations

 

performance marketing association

Moonpull is a member of the Performance Marketing Association

Moonpull is the trading name of Affpraisal Ltd.