“… Perfect tracking. It’s been the holy grail for affiliate networks since their inception. It seems close, but then becomes further away again…”
Steven Brown
Chief Executive, 20 years in affiliate industry
Linkedin
“… Technology platforms. One might think they would make tracking more reliable, but the combination of genuine improvement and self-interest makes good tracking harder to achieve…”
Advisor, 18 years in affiliate industry
“… Having the relevant data is important, knowing how to extract useful and actionable intelligence from it makes the difference…”
Lorena Brazil
Client Services Manager Linkedin
“… Effective tracking has been an issue for all my nearly 20 years in and around the affiliate industry. Throwing a light and clarifying the more hidden moving parts is increasingly important…”
Advisor, 19 years in affiliate industry Linkedin